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VSEO - Video Search Engine Optimization - with Greg Jarboe Posted by: SESConferenceExpo
Video duration: 253 seconds A video search engine optimization - VSEO - discussion between two expert video bloggers, Greg Jarboe of SEO-PR and Li Evans of KeyRelevance. The two discuss Jarboe's recent VSEO panel at SES San Jose 2008 and how to make the most of an online video campaign with video search engine optimization strategies. Related: 2008, engine, evans, greg, jarboe, jose, keyrelevance, li, online, optimization, san, search, seo-pr, ses, video, vseo |
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Bryan Eisenberg Always be Testing: Google Website Optimizer Posted by: SESConferenceExpo
Video duration: 281 seconds Bryan Eisenberg, co-Founder of FutureNow Inc. and author of the upcoming book Always be Testing, talks about his new search engine marketing optimization guide with Mitch Joel of Twist Image and author of Six Pixels of Separation. Related: always, be, bryan, eisenberg, engine, futurenow, joel, marketing, mitch, optimization, search, sem, seo, testing |
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Social Responsibility & SEM for Nonprofits with Jamie Welsh Posted by: SESConferenceExpo
Video duration: 241 seconds Jamie Welsh of 10 Percent Solution talks with Byron Gordon of SEO-PR about her organization's work to certify companies with respect to three categories: philanthropy, as defined through the donation of five percent of pre-tax profits or one percent of sales; volunteerism through individual employees; and green sustainability. Related: 2008, corporate, jamie, jose, percent, philanthropy, profits, responsibility, san, ses, social, solution, ten, welsh |
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Obama Ads Online: Search Advertising Analysis by Kate Kaye Posted by: SESConferenceExpo
Video duration: 369 seconds ClickZ editor Kate Kaye analyzes the impact of online advertising by presidential contenders Barack Obama, John McCain, and Hilary Clinton, on BNN in May 2008. Barack Obama's and John McCain's campaigns especially, Kaye asserts based on analysis of line-item analysis into FEC filings, are both aggressively pursuing keyword advertising as a means of fundraising and contact database building. Related: ads, advertising, barack, clickz, kate, kaye, obama, online |
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Video Search Engine Optimization Panel Recap, Greg Markel Posted by: SESConferenceExpo
Video duration: 309 seconds Greg Markel of Infuse Creative, industry-acclaimed video search engine optimization (VSEO) wizard, talks with Byron Gordon of SEO-PR about the VSEO panel he spoke on at SES San Jose 2008. Markel emphasizes the crucial nature of an online video (and online video optimization) strategy especially with relation to YouTube and Google's universal search. Related: 2008, creative, engine, gregory, infuse, jose, markel, online, optimization, san, search, ses, video, vseo |
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Effective Blog protocol and domain strategy Posted by: SESConferenceExpo
Video duration: 129 seconds Rebecca Lieb chats with Chris Boggs of Brulant, who sat on the Blog & Feed/SEO panel, about blogs and domain strategy. Chris discusses where a blog should be hosted, in particular, on a root domain, for purposes of search engine optimization. Chris also talks about appropriate blog protocol. Related: 2008, blog, boggs, chris, content, directory, domain, jose, lieb, rebecca, root, san, seo, ses, structure, subdomain |
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The Big Switch by Nicholas Carr Posted by: SESConferenceExpo
Video duration: 243 seconds Nicholas Carr, author of The Big Switch and the Keynote Speaker at SES London and SES New York, chats with Greg Jarboe of SEO-PR about The Big Switch, his new book on the transition of the internet from an information delivery platform to a computing platform, and the implications this centralization of electronic information and services is having on business and society at large. Related: big, carr, edison, google, greg, jarboe, london, nicholas, ses, switch |
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Video Search Optimization (VSEO) with Matthew Scheybeler Posted by: SESConferenceExpo
Video duration: 148 seconds A discussion on the significance of video search engine optimization (VSEO) with Chief Technology Officer, Matthew Scheybeler of Blinkx. Matthew talks with Byron Gordon of SEO-PR about how to classify a video in its many parts to enable more viewers to find the video of their choice. Matthew will be speaking on the upcoming SES San Jose 2008 panel, Video Search Engine Optimization. Related: 2008, blinkx, byron, categorize, gordon, hosting, jose, matthew, optimization, san, scheybeler, search, ses, video, vseo |
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SEO Copywriting and Linking with Terry Plank Posted by: SESConferenceExpo
Video duration: 312 seconds A discussion on the importance of copywriting and the use of links and directories when optimizing for higher search engine rankings with Terry Plank, Dean of the Search Engine Marketing Professional Organization (SEMPO). Terry talks about these topics with Byron Gordon of SEO-PR as part of SEMPO 's training workshop at SES San Jose 2008 called Successful SEO: The Essential Elements. Related: 2008, byron, copywriting, directories, engine, gordon, jose, links, optimization, plank, san, search, sempo, ses, terry |
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Outrider on Search and Search Marketing Growth in Canada Posted by: SESConferenceExpo
Video duration: 432 seconds Aaron Adamson of Outrider talks about the growth of search and search marketing in Canada, and how Outrider helps its clients maximize their profits in this exciting environment. He discusses with John Mulligan of SEO-PR the importance of balancing paid and organic search marketing campaigns and optimizing both for results. Related: 2008, aaron, adamson, canada, john, marketing, mulligan, organic, outrider, ppc, search, seo-pr, ses, toronto |
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The Sports Bra Test - Beyond Linkbait With Sally Falkow Posted by: SESConferenceExpo
Video duration: 165 seconds Sally Falkow of Expansion Plus Inc. discusses her contribution to the (rather crowded) SES NY Beyond Linkbait panel on a sports bra test video series called "The Bounce Test". Falkow and Greg Jarboe of SEO-PR examine her strategy of rethinking traffic sources to a sports bra company and repositioning the page through a promotion of in-links. Related: 2008, bait, bounce, bras, business, communications, expansion, health, link, linkbait, media, ny, plus, sem, ses, sports, test |
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Greg Jarboe interviews Bill Hunt about his new book Posted by: SESConferenceExpo
Video duration: 131 seconds Greg Jarboe, SEO-PR, interviews Bill Hunt, Global Strategies International, about his new book, Search Engine Marketing, Inc.: Driving Search Traffic to Your Company's Web site. Related: bill, book, engine, global, greg, hunt, international, jarboe, marketing, search, seo-pr, strategies, traffic |
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Mike Corso on Cool Sites at SES NY 2008 Posted by: SESConferenceExpo
Video duration: 218 seconds Mike Corso of CoolSiteoftheDay.com Corso talks about past sites of interest on the internet, his favorite "coolest" sites, and what it takes to make a site cool (and findable) on the internet. Related: 2008, business, communications, computer, cool, coolsiteoftheday, corso, day, mike, ny, science, sem, seo, ses, site |
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Search Engine Optimization (SEO) Discussion with Terry Plank Posted by: SESConferenceExpo
Video duration: 400 seconds A discussion on the importance of keywords and Website development to optimize for higher search rankings with Terry Plank, Dean of the Search Engine Marketing Professional Organization (SEMPO). Terry talks about these topics with Byron Gordon of SEO-PR as part of SEMPO 's training workshop at SES SanJose 2008 called Successful SEO: The Essential Elements. Related: 2008, byron, engine, flash, gordon, indexing, jose, keywords, optimization, plank, san, search, sempo, ses, terry |
